Whether you manufacture a product for, sell a product line to and/or provide a service for other businesses, the challenges of the marketplace are many and varied. With years of experience as a full-service market research company, CRI brings knowledge and resources to the table that will help you thrive, whatever your market sector.
How We Help
- Identifying viable customers
- Discerning whom customers perceive as your competitors
- Measuring customer awareness of your offerings
- Delineating customers’ evaluative perception of products, services and business
- Creating feedback loops to assess representation and performance by outside sales and third-party providers
CRI has a long track record of working successfully with B to B clients like you to identify all possible customers, partners, stakeholders, and factors impacting your ability to grow and sustain a profitable customer base.
Things We Do
- Mapping research strategies and relevant to your market segment(s) and customer characteristics
- Design and implement scientific research methodologies
- Collect and analyze data
- Present findings in a clear, actionable manner
Every business-to-business situation is unique; however, take a look inside our Services area to learn more about the research tools we offer, and how they might be applied to your company’s needs.